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Transformation

12 July — 31 August 2024

Cycle «Change II» 2023 — 2025

 

We live in a time characterised by rapid societal and climatic changes. Sustainability is the need of the hour. With “Mission Menuhin”, Gstaad Menuhin Festival & Academy embraces this responsibility. Step by step, we are embarking on a journey towards comprehensive sustainability in all areas of our business.

Our Mission Menuhin

Our Mission Menuhin

“Mission Menuhin” is a broad-based initiative for comprehensive sustainability. To achieve this goal, we have defined measures that contribute to gradually reducing our CO2 emissions and raising awareness among our audience, team, and partners about responsible resource management. Some of these measures have already been implemented, such as the concert series “Music for the Planet”. Many more will follow, both during and around the Festival. Would you like to join us on this journey? Visit “Mission Menuhin” to keep up to date about new measures, projects, and progress.

Music for the Planet

Music for the Planet

As part of her concert series “Music for the Planet”, Patricia Kopatchinskaja will present several programme each year from 2023 to 2025, featuring significant works from the music repertoire of all times. The emphasis lies on the artistic exploration of climate change. In the festival edition 2024, two captivating concerts with vibrant music, paired with texts and visuals, will explore the multifaceted aspects of transformation. “Venezia and Beyond” immerses the audience in the visual tapestry of a city grappling with the threat of rising waters. Expressive images have been selected for the programme, guiding the audience through a four-century musical journey alongside cellist Anastasia Kobekina and the Kammerorchester Basel. The spectacular programme “Time and Eternity” is a collaborative creation involving Patricia Kopatchinskaja, the Camerata Bern and members of religious communities from the Canton of Bern.

Music for the Planet

Planting trees on behalf of young talents

As part of the Mission Menuhin the festival has been awarding tree certificates to young artists since summer 2023 thus directly involving them in our sustainability measures. Together with the local forester the Gstaad Menuhin Festival team is planting 70 trees that will make an important contribution to the sustainable development of our forests as part of the general reforestation process.

Music for the Planet

Catch the vibe to the Festival with public transit

Leave the stress and parking hassles behind as you cruise to the concerts using public transport. Enjoy a 20% discount on your journey using public transportation. Find additional details about the offer and how to book on sbb.ch/gstaad-menuhin-festival. All information regarding the offer is available on sbb.ch/en.

Music for the Planet

with the festival bus to the tent concerts

Car Rouge stands for concert journeys that will linger on for a long time. We take you to the concerts in the Gstaad Festival Tent in a sustainable, uncomplicated and comfortable way and get you in the mood for the evening ahead with a concert introduction on arrival.

Yehudi Menuhin

Menuhin's Legacy in the Saanenland

The world-famous violinist, conductor and humanist Yehudi Menuhin passed away 25 years ago today. In the mid-1950s, Yehudi Menuhin and his family discovered the Saanenland and Gstaad. He was fascinated and inspired by the elemental force of nature and the mountains. He was not only impressed by the gentle Alpine landscape of the Saanenland, but also by the meeting of French-speaking Switzerland, German-speaking culture and the nearby south with Italianità. He left a lasting legacy in the Saanenland, where he founded the legendary Gstaad Menuhin Festival in 1957.

Mailing Festival Programme

Mailing of the festival programme

Postal mailings are still an important part of informing our customers about the festival programme. How is this compatible with the high sustainability goals? After careful consideration with experts, we have come to the following compromise: In the past, mailings were sent in conventional paper envelopes. Due to their susceptibility to damage, we felt compelled to switch to more stable packaging.

Music for the Planet

Junior Sustainability Manager

Gstaad Menuhin Festival & Academy has created the new position of "Junior Sustainability Manager". The aim is to promote and implement sustainable practices within the festival. Together with experts from MYBLUEPLANET and the Executive Director, the Junior Sustainability Manager analyses operations in order to identify potential environmental impacts and develops and implements new strategies.
The ClimateLab sustainability course from MYBLUEPLANET was the starting signal for our Junior Sustainability Manager to become familiar with this role. The course, which is specially designed for trainees, provides in-depth knowledge of environmental issues, social responsibility and ecological sustainability, and we wish our Junior Sustainability Manager, Jasmin Teuscher, every motivation and success in generating a sustainable impact for the festival!

Swisstainable

We are Swisstainable

Since November 2023, Gstaad Menuhin Festival & Academy has reached the next level in the sustainability programme Swisstainable. The festival has therefore been newly classified as Swisstainable Level II - engaged.
The sustainability program Swisstainable unites businesses and organizations along the entire Swiss tourism sector. With our participation, we commit ourselves to continuous sustainable business development, pursue measures in the field of sustainability and thus make a concrete contribution to a sustainable Swiss tourism.

OK:GO

Accessibility with Ok:go

The OK:GO initiative supports swiss businesses to share information about their accessibility in order to enable people with disabilities, seniors and families with children to have an adequate journey. It does not matter whether the business is accessible or not.
All accessibility information regarding the concert venues of the Gstaad Menuhin Festival & Academy can be found on the OK:GO portal.
Further information can be found here:

Symbol hearing loops

In collaboration with the Fondation Juchum, around 100 people with hearing impairments were invited to the Gstaad Menuhin Festival for the concerts of 13 and 25 August.
Together with FoRom écoute, who provided magnetic loops for hearing aids, the hearing-impaired were able to enjoy two concerts with enhanced hearing quality.
Wonderful moments and an unforgettable concert experience were therefore made possible.
Find out more about magnetic loops:

Mobilität

Mobility at the festival

For the transport of the artists and team members during the festival, together with our Official Car Partner B.I. Collection, we are working towards the gradual electrification of the Festival vehicle fleet. We also take impact on the travelling of our artists. Get an impression of the arrival of an orchestra.

Workshop - Expedition 2 Grad

On 21st August, pupils of the Oberstufenzentrum Gstaad will take part in a full-day workshop with the projects "Expedition 2 Grad" and "Girls on Ice". This "climate day" will provide young people with up-to-date knowledge of research and an unforgettable immersive experience to dive into a virtual Alpine world and the future of glaciers.

Seedbomb Bosmori Kim

To make the environment a little more colourful and beautiful and also to help many insects find food, we are giving our artists Seedbombs this summer - a small ball of nature that - placed on the ground without planting it - grows into a wildflower splendour.

Image: Bomsori Kim – Menuhin's Heritage Artist

Klimaneutraler Druck

DANCE ON ICE

At the crossroads of music and dance, “Dance on Ice” is an innovative educational project that raises awareness of climate change among children and young people through musical and dance expression.
Weekly workshops with a professional team will include lessons in music, movement, dance and rhythm, as well as information on current topics such as climate change and the influence of global warming on the glacial melt.
We keep you informed about the progress of the project as part of our Mission Menuhin.

Climate-Neutral Printing

Climate-Neutral Printing

For national and international marketing purposes related to the Festival, printed materials are used. Thanks to CO2 offsetting through ClimatePartner, all of these products are already climate-neutral. The printing is done by Hertig + Co. AG, based in Lyss, using the new environmentally certified offset printing process PURe, powered by 100% green electricity. This ensures sustainability throughout the entire product life cycle. The paper used is FSC® certified and made from wood sourced from sustainable forestry practices.

Partnership with MYBLUEPLANET

As part of the recently launched "Mission Menuhin“ initiative, Gstaad Menuhin Festival & Academy has embraced a profound commitment to sustainability. In MYBLUEPLANET, we have found a new partner to support and accompany us in this process. The organisation assists companies in their efforts to reduce CO2 with its ClimateActions 4 Companies programme. Concrete measures are defined, which both the organisers as well as all our employees can contribute to. We will keep you informed about these measures and how exactly we are implementing them through regular updates on “Mission Menuhin”.

Sustainability – Behind the Scenes

Sustainability – Behind the Scenes

Responsible action takes place at all levels, including the backstage area. Musicians, team members, and suppliers can all contribute to this effort. Firstly, we have implemented a recycling concept where materials are separated and, whenever possible, recycled. Additionally, in collaboration with our hotel partner, ERMITAGE Wellnes- & Spa-Hotel, we prioritise the use of local products and minimise packaging in our catering services. To avoid food waste, any leftover food is given to staff members right after the events.

Klimaneutraler Druck

In keeping with our “Mission Menuhin”, we work with our partner Wittwer Blumen Fleurs to supply our artists exclusively with flowers from Switzerland. For the decorations, we only use flowers and plants that are suitable for re-use or that can be given as a gift.
Thanks to our Jeunes Etoiles and Academy artists, we will help the regional forester to plant 30 trees in spring, in collaboration with our partner MYBLUEPLANET.

Great Compositions and the Environment

Great Compositions and the Environment

In video messages, Patricia Kopatchinskaja compellingly highlights how the care for nature and society resonates in major works by composers such as Schubert, Beethoven, or Haydn. She also offers a glimpse into how she will bring the composers’ ideas to the stage through completely new and innovative audiovisual performances in the concerts “Les Adieux”, “Forelle”, and “Die sieben letzten Worte” as parts of her very own concert cycle "Music for the Planet".